As we embrace the possibilities of a new year, we find ourselves at the forefront of important changes in the digital landscape, specifically concerning email communications. We want to ensure that you, our valued community members and prospective clients, are well-informed about the upcoming modifications set to take effect in February 2024 by tech giants Google and Yahoo.
Google and Yahoo are set to enforce more strict guidelines for entities engaging in bulk email communications, defined as sending a substantial number of emails to individual Gmail accounts within a 24-hour period. These changes are aimed at bolstering the security and authenticity of email communications.
To achieve these goals, Google and Yahoo are making it mandatory for bulk senders to implement three critical email authentication protocols: SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail), and DMARC (Domain-based Message Authentication, Reporting, and Conformance).
As your technology partner, Tekie Geek is committed to supporting you through these changes. Our trusted ally, PowerDMARC, offers a seamless experience for navigating and implementing these essential protocols.
If you have any questions or require assistance, please don't hesitate to reach out to us. We're dedicated to helping you navigate this transition and ensuring a secure and successful year ahead.